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Greater Toronto Marketing Alliance Inc.
This privacy statement covers the site greatertoronto.org. To demonstrate our commitment to our users' privacy, we have agreed to disclose our information practices as per the document below.
- Information Collection and Use
- Communications from our Site
- Sharing of Information with Third Parties
- Security
- Change Management
- Contact Information
If users have questions or concerns regarding this statement, they should contact Tony Romano, Director, Corporate Affairs at
Information Collection and Use
Ownership
Greater Toronto Marketing Alliance Inc. (GMTA) is the sole owner of the information collected on greatertoronto.org. The Greater Toronto Marketing Alliance collects information from users at several different points on the GTMA’s web site.
Registration
In order to use the GTMA event’s registration function, a user must first complete the registration form. During registration a user is required to give contact information such as name and email address. We use this information to manage the event registration, registrant’s request for information and to contact the user about the information for which they have expressed interest.
Order
During the online payment process, Internet Secure, our third party transaction clearing partner, will request information. A user must provide contact information (such as name and email) and financial information (such as credit card number, expiration date). This information is used for billing purposes only. If we have trouble processing an order, the information is used to contact the user. Credit card information is NOT handled by the Greater Toronto Marketing Alliance.
Profile
The GTMA does not collect personal information on users of our site. Information on an aggregate basis is sometimes collected to demonstrate how many visitors our website serves or to improve the content of the site for the user. We do not share your personal profile with other third parties.
Cookies
A cookie is a piece of data stored on the user's computer tied to information about the user. Usage of a cookie is in no way linked to any personally identifiable information while on our site. We use session ID cookies. Once the user closes the browser, the cookie simply terminates.
Log Files
Like most standard Web site servers we use log files. This includes internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, platform type, date/time stamp, and number of clicks to analyze trends, administer the site, track user's movement in the aggregate, and gather broad demographic information for aggregate use. IP addresses, etc. are not linked to personally identifiable information.
Correcting/Updating/Deleting/Deactivating Personal Information
If a user's personally identifiable information changes (such as phone, email or postal address), we provide a way to correct or update users' personally identifiable information, usually done through the use of such software as GoodContacts by the GTMA.
Communications from the Site
Newsletter
We regularly communicate with our partners and members via email providing them with information on partner’s and stakeholder’s activities. In addition, we provide monthly electronic newsletters. If a user wishes to subscribe to our newsletter, we ask for contact information such as name and email address. Out of respect for our users privacy we provide a way to opt-out of these communications.
Service Announcements
On rare occasions it is necessary to send out a strictly service related announcement. For instance, if our service is temporarily suspended for maintenance we might send users an email.
Choice/Opt-out
Users who no longer wish to receive our newsletter and promotional communications may opt-out of receiving these communications by replying to unsubscribe in the subject line in the email or emailing us at
Surveys
From time-to-time the GTMA requests information from participants of our events via electronic surveys. Participation in these surveys is completely voluntary and the user therefore has a choice whether or not to disclose this information. The requested information typically includes contact information (such as name and email), and feedback on events undertaken by the GTMA. Survey information will be used for purposes of improving the organizing and delivery of future events. Users' personally identifiable information is not shared with any third parties unless.
Links
This Web site contains links to other sites. Please be aware that we, Greater Toronto Marketing Alliance, are not responsible for the privacy practices of such other sites. We encourage our users to be aware when they leave our site and to read the privacy statements of each and every Web site that collects personally identifiable information. This privacy statement applies solely to information collected by this Web site.
Sharing of Information with Third Parties
Personal Information
We do not share users' personal information, with the exception of intervention by law as below.
Legal Disclaimer
Though we make every effort to preserve user privacy, we may need to disclose personal information when required by law wherein we have a good-faith belief that such action is necessary to comply with a current judicial proceeding, a court order or legal process served on our Web site.
Aggregate Information (non-personally identifiable)
We share aggregated demographic information with our partners as necessary to describe how many visitors and customers our site serves.
Security
Credit Card Information
The Greater Toronto Marketing Alliance takes every precaution to protect our users' information. At no time is credit card information seen or stored on our site. Please visit our credit card clearing partner, Internet Secure (www.internetsecure.com) for more information on their security practices.
SSL encryption
When our order form asks users to enter sensitive information (such as credit card number), that information is encrypted and is protected with the best encryption software in the industry - SSL. While on a secure page, such as our order form, the lock icon on the bottom of Web browsers such as Netscape Navigator and Microsoft Internet Explorer becomes locked, as opposed to un-locked, or open, when users are just 'surfing'.
If users have any questions about the security at our Web site, users can send an email to .
Change Management
Notification of Changes
If we decide to change our privacy policy, we will post those changes to this privacy statement, and other places we deem appropriate so our users are always aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it. We will use information in accordance with the privacy policy under which the information was collected.
If, however, we are going to use users' personally identifiable information in a manner different from that stated at the time of collection we will notify users via email. Users will have a choice as to whether or not we use their information in this different manner. However, if users have opted out of all communication with the site, or deactivated their account, then they will not be contacted, nor will their personal information be used in this new manner. In addition, if we make any material changes in our privacy practices that do not affect user information already stored in our database, we will post a prominent notice on our Web site notifying users of the change. In some cases where we post a notice we will also email users, who have opted to receive communications from us, notifying them of the changes in our privacy practices.
Contact Information
If users have any questions or suggestions regarding our privacy policy, please contact:
Tony Romano
Director, Corporate Affairs
Greater Toronto Marketing Alliance
Richmond-Adelaide Centre
120 Adelaide Street West, Suite 2107
Toronto, Ontario M5H 1T1
Telephone:
Fax:
E-mail:
Last Updated: September 10, 2003
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